
Resources
Guides for Wisconsin Retail Owners
Straight explanations of how these businesses are valued and sold, with no sales pitch attached. Written by the people who review them.
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Pick a Topic
Liquor Stores
Valuing an independent beer, wine and spirits retailer — earnings, multiples and inventory.
Gas Stations
Fuel margin, inside sales, equipment and tanks, and how they combine into a value.
Real Estate
How the property is valued beside the business, and why the two should never be blended.
Selling a Business
Earnings measures, confidentiality, and how selling direct compares with listing.
Buying a Business
What to check before you buy a gas station or liquor store, and what changes when the property comes with it.
Tools
Work It Out Yourself
Two free calculators sit alongside these guides — one for seller's discretionary earnings and one for EBITDA. See the tools.
Rather have a number than a guide?
Answer a few short questions and see a private preliminary range for your business.
